China’s new-style tea drink market likely to exceed 200 bln yuan in 2025

The market value of China’s new-style tea drinks is likely to surpass 200 billion yuan (about 27.88 billion U.S. dollars) in 2025. The value of the market is expected to reach 149.8 billion yuan in 2023.

 

Targeting young consumers, new-style tea drinks such as cold brew tea, tea latte, fruit tea and cheese tea, often use fresh ingredients and are made with innovative recipes and with the support of technology.

 

There is a rapid expansion of this market and there were around 515,000 new-style tea shops in China by the end of August 2023, a surge of more than 36 percent from the end of 2020.

 

Source: Xinhua (Extracts), Courtesy: Tea Exporters’ Association Sri Lanka

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